Shatel Wildman, President
Visionary - Being able to see the future and how to get there has always put Shatel ahead of any team. From her days as a basketball player at Whitworth College to over 17 years of sales experience with companies like Qwest and Sprint, her ability to assume leadership roles come naturally. Shatel has been associated with Critical Power for over 6 years and her passion for the company has culminated in becoming President and a co-owner. This vision and knowledge of the business is guiding Critical Power to achieving new successes every day and to a new level that is the envy of the industry.

Jeffrey A. Wildman, Vice-President, Sales
Strategic Direction - To be able to professionally play the game of golf on the Nike Tour, strategy has to be a naturally built-in strength. Jeff has successfully transferred this ability to his 15 years in residential and commercial real estate sales and the past 5 years as a Critical Power sales team member and leader. Jeff is skilled at seeking and finding the best direction for Critical Power and our partners. This strategic thinking and strong sales skills have brought Jeff along with his wife, Shatel, to becoming a co-owner of the company.

Daniel L. Leaf, Director of Finance/Controller
Ethical Practices - In accounting you have to have the ability to constantly look forward and look back in order to create and analyze financial statements and reports. Dan learned these ethical practices early on at Eastern Washington University and has brought that valuable insight to his career spanning over 32 years in the transportation business in Alaska and Washington. His years of experience as a "financial problem solver" contribute to keeping Critical Power in its strong financial condition.

Jerry W. Shiley, Director of Sales
Strong Leadership - To achieve 20 plus years experience in sales, business development, project and general management you have to be a strong leader. Jerry brings all these qualifications and more to Critical Power from his years in leading large multi-functional sales teams for companies such as Sprint and Milgard Manufacturing. His in-depth knowledge and ability to gather and train teams to use strategic selling skills and practices to achieve revenue objectives enables Critical Power to maintain our status as the sales leader in the industry.

Susan G. James, Director of Administrative Management
Collaboration - Achieving the day-to-day goals of smooth administrative management of a company takes not only cooperation but strong communication and collaborative skills of its team members. Susan has the ability to bring this out among the management team and staff. A liberal arts education from Grand View College and a unique background in legal, manufacturing, accounting, sales, marketing and advertising enables Susan to bring an in-depth knowledge to all operating areas of Critical Power. Her "get it done" attitude and being skilled at taking projects to fruition and implementation have added to Critical Power's success in its operating procedures.

John J. Schmiedt, Director of Business Development and National Accounts
Innovative Marketing - John brings 20+ years in sales experience to Critical Power. His background in analyzing new sales trends in the medical field gave him a strong foundation in establishing himself as a natural team leader for our Company. His insight in seeking out and developing new equipment avenues and resources and revenue streams is bringing strategic change to our sales efforts and direction. John constantly analyzes the current market dynamics to see trends and shifts that will benefit and enable Critical Power to stay on its growth path.

Steven B. Luedtke, Director of Marketing
Innovation - Steve brings over 20 years of experience in the heavy equipment and construction industry as a general manager and marketing with responsibility for several projects all over North America for fortune 500 companies. If a way needs to be found, Steve finds it! Innovative ways to solve problems and challenges in getting from here to there while being well versed on “Lean” and “Green” ways of accomplishing those challenges serves Steve and the company well in his overseeing of the Marketing operations of Critical Power.

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